Naked Wines announced that chief financial officer James Crawford will take over as managing director of its UK business when it delivered its full-year results this morning. We caught up with him to learn more about his plans for the business, the opportunities ahead and the challenges that must be overcome.
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Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
